Event Highlights: Meet Facebook’s Senior Experts

On the afternoon of January 17, the "Facebook Senior Experts Meeting" organized by Singoo S Cloud concluded successfully at Shanghai Singoo Company. The venue was full, all seats were occupied, and there was a lot of interesting stuff!

Facebook is currently the largest overseas social media platform. How can Chinese B2B companies promote intelligent marketing through Facebook?

Guests sharing this "Facebook Senior Expert Meeting" include: Zhang Haoyang, Facebook's overseas marketing expert in the Greater China region, Esther, an SNS operation expert, and Li Fang, marketing manager of Shanghai Sunlong Bus Co., Ltd., who use theory combined with rich operational cases to impart knowledge and experience of Facebook's intelligent marketing.

Conference Highlights

※Senior experts from Facebook walked into Singoo and had in-depth discussions with B2B companies face-to-face;

※ Cleverly operate Facebook to tap overseas markets, and foreign trade experts will share on the spot;

※ Facebook + Singoo S Cloud are perfectly combined to accurately develop conference customers.

Highlights

1

Zhang Haoyang

Facebook Overseas Marketing Expert in Greater China

Graduated with first place from the National University of Singapore, worked as a management consultant in Singapore and a product manager in Silicon Valley in the United States. In recent years, it has been committed to helping more Chinese manufacturing go global through Facebook.

Topic: "Facebook helps China's B2B foreign trade"

Key points: (1) According to statistics: up to 80% of B2B buyers use mobile devices for work, and mobile phones are a very influential tool in the purchasing process and play an important role; (2) Traditional B2B platforms are highly competitive, and B2B platforms are also buying traffic through Facebook. Companies can save advertising costs by removing the middleman; (3) Share the first batch of B2B success stories in Facebook China.

2

Esther

Singoo Technology Partner/SNS Operation Expert

More than 4 years of professional B2B overseas social operation experience. He has served hundreds of outstanding companies such as CRRC, AVIC Hi-Tech, Changshu Garment City Group, etc. Many of them were officially recognized by Facebook as the first batch of B2B successful cases in China.

Theme: "Smart Social + Exhibition Helps China's Foreign Trade Sell to the World"

Key points: (1) How to activate Facebook sleeping customers through "S Cloud Intelligent Cloud Social"? How to use "S Cloud Intelligent Cloud Social" to accurately cover Facebook advertising potential customers + exhibition existing customers. (2) China Fair FB operation strategy and case sharing, how Singoo helped the China Fair FB homepage gain 7,000+ fans and 7,000+ likes in half a month; (3) How to use the Singoo S Cloud platform to convert Google+Facebook traffic into each other, etc.

3

Li Fang

Shanghai Sunlong Bus Co., Ltd. Marketing Manager

Topic: "Sharing by Intelligent Social Star Enterprises"

Key points: (1) Sunlong Bus is one of the top ten well-known domestic bus brands, with an annual turnover of 3.5 billion. (2) Harvest the huge power of social media marketing model through Facebook intelligent marketing in 2018. (3) Precise advertising combined with rich post interactions has accumulated 5,186 fans and 434,233 post interactions, rapidly increasing Sunlong Bus’s overseas brand awareness and bringing in a large number of high-quality inquiries.

4

roundtable exchange

In the Q&A interactive session of the conference, we invited Zhang Haoyang, Facebook’s overseas marketing expert in Greater China, Li Fang, marketing manager of Shanghai Sunlong Bus Co., Ltd., and Esther, partner of Singoo Technology/SNS operation expert, to answer all the problems in Facebook marketing for the guests.

The guests present were very active in raising their own questions, and the answers provided by the guests were very exciting! I believe everyone will gain a lot!

Shanghai Singoo provides SaaS-level foreign trade big data intelligent marketing services for foreign trade companies. Singoo combines big data with Facebook through "S Cloud Intelligent Cloud Social" to help Chinese B2B companies better explore overseas markets.

If you also want to cooperate with Singoo for Facebook smart marketing, or if you want to know more about it, please call: 17721188551 (synchronized with WeChat)