
Singoo and SJTU Antai Announce Their Strategic Partnership
Singoo and SJTU Antai Announce Their Strategic Partnership
2024-10-15

Singoo and SJTU Antai Announce Their Strategic Partnership
On October 11, 2024, in the golden October of Shanghai, the strategic cooperation signing ceremony between Singoo and Shanghai Jiao Tong University Antai School of Economics and Management (hereinafter referred to as "Jiaotong University Antai EMBA") was held grandly at the Antai School of Economics and Management of Jiao Tong University. Enthusiastic entrepreneurs crowded almost every corner of the venue, showing strong interest and high expectations for this event.
Witnessed by all the guests present, Singoo and Antai EMBA of Jiaotong University officially signed a strategic cooperation agreement. In the future, there will be more exchanges on the topic of companies going global and starting a new cooperation journey.



event site
Highlights review
At the beginning of the meeting, Professor Zhou Ying, Director of the Antai EMBA Program of Jiaotong University, Zhou Daoli, Director of the EMBA Center, and Kong Weina, Deputy Director of the EMBA Center, together with Singoo CEO Guo Liang and COO Hu Qiang, took the stage to deliver passionate speeches, placing high hopes on the upcoming cooperation projects between the two parties. They also jointly expressed their confidence and expectations for future development, injecting strong positive energy into this strategic cooperation.
signing ceremony
Witnessed by all the guests present, Singoo and Antai EMBA of Jiaotong University officially signed a strategic cooperation agreement, opening a new chapter of cooperation between the two parties.

Wonderful sharing
On the topic of "Involution and Breaking the Circle", Kong Weina, deputy director of the EMBA Center, first gave a speech, starting with the topic of "involution" prevalent in the current society, and discussing how to find a breakthrough in the fierce social competition; at the same time, it also demonstrated the profound cultural heritage of Jiaotong University and its important role in cultivating innovative talents and promoting social progress.

Subsequently, Professor Zhou Ying, director of the Antai EMBA program at Jiaotong University, presented a profound and enlightening speech on the theme of "Seizing the Mind - Product Positioning and Communication of Chinese Overseas Enterprises". She put forward the three core rules of "one ultimate product, one content video, and one universal tool", bringing practical magic weapons for in-depth exploration of market insights and strategic guidance to the entrepreneurs present. In the nearly two-hour course, Professor Zhou deeply touched every entrepreneur present with his profound knowledge and interesting speech style, and won their heartfelt warm applause and high praise. Professor Zhou’s speech not only shared cutting-edge marketing concepts, but also illuminated the direction for entrepreneurs’ future business journey and inspired them to think new about brand overseas marketing.

Finally, Wang Hui, an outstanding alumnus of Antai EMBA of Jiaotong University and chairman of Huzhou Nantai Lake Fashion Creative City Investment and Development Co., Ltd., shared the wonderful knowledge and valuable experience he learned at Antai of Jiaotong University; and shared his practical experience over the years with every guest present.

The successful holding of this event marks that Singoo and Antai EMBA of Jiaotong University will have more exchanges and cooperation in the field of overseas enterprises in the future. They will integrate the superior resources of both parties in the fields of education, scientific research, industry and other fields, and jointly promote the in-depth integration of industry, academia, research and application. We look forward to providing strong support through this cooperation to cultivate innovative talents with an international perspective and promote the global development of enterprises.
About Singoo
Singoo - a promoter of B2B marketing automation in China's foreign trade, committed to helping Chinese foreign trade companies accurately acquire overseas buyers and complete transactions efficiently. The established "tool + service" dual automation model builds a marketing automation solution that integrates traffic, content, conversion, and data for enterprises. It highly integrates online and offline data generated during the marketing process, establishes accurate user portraits, and creates a large database of accurate marketing. Through deep connections with global high-quality advertising systems such as Google, Facebook, TikTok, YouTube, and Instagram, it accurately covers global buyers and helps Chinese foreign trade companies establish a one-stop marketing work platform. Efficiently manage marketing, create your own big data marketing platform for foreign trade companies, establish your own private domain traffic library, and form your own Internet digital assets.
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